As an advertiser, paying an affiliate a small commission to help spread brand awareness, acquire new customers, and reach KPIs seems like a no-brainer. Yet how do you find the right partners for your brand?  Partnerships go both ways, and it’s important to work with the right partners to produce results on both sides. To help select profitable partners, we’ve … Read More

UpSellit US and UK have been shortlisted for three 2022 Performance Marketing Awards! The Performance Marketing Awards (PMAs) recognize the top companies, campaigns, and individuals excelling in affiliate and performance marketing sectors.  UpSellit UK is proud to be nominated for Best Retail and E-Commerce and Best Technology and Telecoms. UpSellit US is honored to be nominated for Global Excellence, as it … Read More

Spring is here, meaning it’s the perfect time to review your affiliate program and plan for the months ahead. Holiday marketing is effective, but to run a successful spring affiliate program you can take advantage of more than just popular ecommerce dates to drive affiliate sales.  As an advertiser, leveraging seasons as a whole is an effective way to increase … Read More

2022 is here, and affiliate marketing is more popular than ever. As companies launch new initiatives, it’s crucial to examine emerging affiliate marketing trends in the new year to ensure success for your brand. According to Statista, affiliate marketing spend in the US is projected to reach $8.2 billion in 2022, which is up by $5.4 billion compared to 2017. … Read More

If you’re an affiliate marketer, it’s easy to get overwhelmed with preparing for the holiday season.  To ensure you enjoy the magic of the season, we created a cheat sheet on how to adjust your marketing strategy for the rest of the year. We promise by the end you’ll be in the holiday spirit and out of the holiday stress. … Read More

If you’re in the world of marketing or sales, you’re probably familiar with the word “funnel.” The traditional sales funnel, also known as the buyer’s journey, describes moving a potential customer through a set of stages to complete a desired action – the goal usually being a sale. Brands use this conversion funnel as a visual road map to create … Read More

Affiliate marketing has been on the rise over the last five years, and we don’t see that changing anytime soon.  According to Media Kix, an estimated 80% of brands have affiliate programs, and affiliate marketing spending will continue to grow over 10% in the upcoming years. What is Affiliate Marketing? Affiliate marketing is defined as promoting a retailer’s product or … Read More

Affiliate programs are an integral part of success for many top performers in ecommerce. Every day, new partners join affiliate networks to increase traffic volume and promote their brand. However, in order to improve affiliate program performance, it’s important to focus on converting your traffic once they make it to your website. Improve Affiliate Program Performance with On-Site Optimizations While … Read More