Upsellit is honored to be shortlisted for four categories at the 2025 US Partnership Awards! These nominations are a reflection of the thoughtful collaboration, strategy, and innovation that define our partnerships with every client.
This year’s nominations mark an exciting continuation of last year’s recognition, where Upsellit earned three awards at the 2024 US Partnership Awards—including Gold for Best Use of Data & Insights, and Bronze for both Best Partnership Teams and Best Health & Beauty Partnership.
Read on to learn more about the four categories we’ve been shortlisted for in 2025: Best Content Partnership, Best Performance-Based Partnership, Best Travel & Hospitality Partnership, and Best Technology & Telecoms Partnership.
What Are the US Partnership Awards?
The US Partnership Awards recognize outstanding affiliate, brand, and influencer collaborations that drive real business impact.
As brands shift toward a full-funnel approach to partnership marketing, new benchmarks for success continue to emerge. The US Partnership Awards celebrate the people, companies, and technologies leading the way in creativity, performance, and results.
The US Partnership Awards are part of a long-standing global awards program that has celebrated innovation and growth in affiliate and performance marketing for over two decades. This year’s award ceremony will take place on Thursday, April 24th.
Upsellit’s 2025 US Partnership Awards Nominations
This year, Upsellit earned recognition as a finalist in the following four categories:
- Best Content Partnership
- Best Performance-Based Partnership
- Best Travel & Hospitality Partnership
- Best Technology & Telecoms Partnership
Each nomination reflects how Upsellit drives results through data-driven strategies, innovative solutions, and end-to-end client support.
Inside Our Four Nominations
Best Content Partnership
The Best Content Partnership category recognizes Upsellit’s collaboration with a client in developing a content-led strategy to reduce cart abandonment and increase customer acquisition. The campaign leveraged personalized offers to re-engage abandoning shoppers, then expanded to include AI-driven product recommendations that encouraged higher-value purchases. This multi-phase approach drove measurable lifts in both new customer acquisition and average order value.
Best Performance-Based Partnership
The Best Performance-Based Partnership category recognizes Upsellit’s collaboration with a client to reduce checkout abandonment and maximize ROI. Upsellit optimized existing on-site and email campaigns, then introduced new solutions like Coupon Corrector. Together, these strategies streamlined the shopper journey and recovered otherwise lost conversions. This performance-focused partnership exceeded KPIs, driving significant increases in both conversion rate and revenue.
Best Travel & Hospitality Partnership
The Best Travel & Hospitality Partnership category recognizes Upsellit’s collaboration with a multi-brand parent company to enhance the customer journey across five travel and hospitality brands. Upsellit addressed each brand’s specific challenges and audience needs with tailored on-site engagements, lead capture strategies, and cart recovery solutions. These strategies were further refined through ongoing A/B testing for continuous performance optimization. This tailored, data-driven approach achieved significant improvements in both customer acquisition and overall revenue performance.
Best Technology & Telecoms Partnership
The Best Technology & Telecoms Partnership category recognizes Upsellit’s collaboration with a client undergoing a major brand transition. To support this shift, Upsellit developed personalized, geo-targeted strategies across two websites to reduce abandonment and boost acquisition, without introducing new incentives. Through continuous testing and data-driven optimizations, Upsellit delivered a seamless digital experience that increased customer acquisition and contributed to a measurable repeat customer lift.
Why Brands Choose Upsellit
Upsellit specializes in building custom conversion optimization strategies that deliver meaningful results across the entire customer journey. Our fully-managed solutions help brands recover lost revenue, capture new leads, and increase average order value—filling the gaps that matter most in the path to purchase.
Upsellit’s in-house team of strategists, developers, designers, and copywriters powers every campaign with data-backed strategies and performance-driven results. Whether working directly with brands or through affiliate partnerships, Upsellit provides a low-risk, high-impact way to elevate your customer journey, without upfront fees or long-term contracts.
We’re honored that the 2025 US Partnership Awards recognized our commitment to performance and partnership with four nominations. This recognition reflects the dedication we bring to our partners’ success.
Curious About Last Year’s Wins?
See how Upsellit’s award-winning strategies were recognized at the 2024 US Partnership Awards:
- Best Use of Data & Insights – Gold
- Best Partnership Teams – Bronze
- Best Health & Beauty Partnership – Bronze
Ready to see what Upsellit can do for your business? Fill out the form below to discover how our team can support your conversion goals.