UpSellit UK has officially been shortlisted for two 2021 Performance Marketing Awards! The Performance Marketing Awards – or PMAs – provide a stage to recognize companies excelling in affiliate and performance sectors. Although this year’s stage is a virtual one, we are incredibly honored to be worthy of a spotlight amongst other industry leaders in the performance marketing space. Read on to learn about the “Best Customer Conversion Platform” and “Best Use of Data” categories we have been recognized for.
What are the PMAs?
The PMAs showcase the performance marketing industry’s most innovative campaigns, companies, and individuals. Over the years, the PMAs have become a staple event in the performance marketing industry. This year’s highly-anticipated ceremony will take place on Tuesday, June 22nd.
Recognizing UpSellit’s Accomplishments
UpSellit is recognized for “Best Customer Conversion Platform” and “Best Use of Data” PMA categories for providing a +16% increase in online revenue and +14.2% increase in repeat purchase revenue for its client.
Both categories recognize campaigns that leverage a combination of Targeted Tactics, Email Remarketing, and Lead Capture to deliver incremental increases in revenue, new-to-file lead collection, and lifetime revenue.
The “Best Customer Conversion Platform” category shines a spotlight on UpSellit UK for helping advertisers maximize online revenue potential at targeted stages of the funnel. Focusing on behavioral marketing and conversion platforms that consistently exceed expectations, the PMA shortlist highlights the best-in-class partners and the return they provide.
The “Best Use of Data” category recognizes our use of data-driven decision making and machine learning to provide incremental revenue for clients. By leaning on a combination of visitor details, session data and visitor history combine to provide marketers with a complete consumer profile that allows for intelligent targeting, segmenting and personalization. Together we deployed several successful behavioral marketing strategies that recover otherwise lost sales, leads, and incremental revenue.
Spotlight on UpSellit
UpSellit’s technology seamlessly integrates into clients’ existing marketing strategies and intelligently monitors performance and leverages the data to provide an elite conversion optimization experience. UpSellit continues to test tools, solutions, and technologies to find new ways to optimize conversions and give clients the edge in the marketplace.
We pride our technology on the second-to-none success it provides – from generating new-to-file leads, to growing customer lifetime value, and everything in between. We continue to build successful relationships and facilitate one-to-one shopper experiences with our personalized strategies.
It is an honor to be shortlisted for two 2021 PMAs and have our technology recognized by such a prestigious organization in the performance marketing community. This news also comes fresh off the heels of UpSellit’s 2021 Inc. Best Workplace win. We are incredibly grateful to our entire UpSellit team for the hard work and dedication to success that earns recognition on a global scale.