Every stage of a website maintains a different role for a reason. To properly optimize your entire website, you need to have specific strategies for each stage of the funnel to maximize sales and engage website visitors. Product pages are specifically important because they’re a deep dive into your brand identity and what you can provide for consumers. Why You Should … Read More

When it comes to conversion optimization and combating cart abandonment, time is money. If you interact with your shoppers too late, you lose the sale. But if you interact with them too soon, you’re just interrupting the shopper journey and causing frustration. In either case, you’re losing revenue — all because of poor timing! That’s where Exit Detect technology comes … Read More

Each time a user leaves your website, you lose an opportunity. But what if you could detect when they’re about to leave? Imagine all the ways that you could leverage those crucial last few seconds before they abandon. That’s where Upsellit’s patented Mobile Exit Detect comes in. With 59% of global website traffic coming from mobile devices, it’s essential to … Read More

Website personalization is the talk of the marketing industry in 2023. Marketers have evolved their processes to hyper-personalize experiences for shoppers, but how do you stay ahead of the curve?  With 80% of consumers choosing brands that provide personalized customer experiences, it’s crucial to continually evolve your marketing strategy to ensure your customers are getting the most tailored experience possible. … Read More

Product recommendations are the new standard in ecommerce with the market size projected to reach $12 billion by 2025. Consumers expect recommendations, and their ability to boost KPIs plays a huge factor in their growing popularity. However, poorly executed recommendations can cause friction and worsen the customer experience, making it extremely important to get it right. Luckily, we’ve got the … Read More

Conversion optimization is essential at every stage of a website. If your brand hasn’t recently analyzed your category pages, the layout and navigation could be impacting your sales. Online stores can easily feel overwhelming to shoppers if not organized properly. Consumers don’t have time to look through hundreds of products to find what they’re looking for, so any lack of … Read More

Trust is a key value in every human relationship. Brands now hold the same standard, with 81% of consumers needing to trust a brand to even consider making a purchase.  Good business is now all about the relationship, and brands are responsible for nurturing this relationship to build trust with their customers.  Why Brand Trust is Important  For more than … Read More

What is Conversion Rate Optimization? We’ve all heard the term Conversion Rate Optimization (or, simply, CRO) — but what does it actually mean? CRO refers to the process of positioning your website (aka optimizing it) to improve the chances of visitors taking the desired actions on it (aka conversions). Even more simply put? Conversion optimization means setting up your website … Read More

Conversion optimization is the name of the ecommerce game. And optimizing your website begins with optimizing your homepage. Why? Because an optimized homepage means a lower bounce rate, a better user experience, and ultimately, increased conversions. Your homepage is the face of your website. It introduces every other web page. Within a few brief seconds of visiting your homepage, users … Read More

Are you wondering how you can win over shoppers with tight purse strings? You’re not alone! Price sensitivity is a complex phenomenon that varies from person to person and is influenced by a variety of factors. Luckily, there are some excellent strategies that you can employ to convert price sensitive shoppers. Let’s take a closer look at what price sensitivity … Read More